2. Let's explore LadiPage's basic features 

2.1. Landing page design

LadiPage provides you with 4 "formulas" to create your own page:

• Customize existing templates: Choose from 3 design modes: Responsive, Mobile Only, and Adaptive, and freely customize existing templates to create a unique page.
• Start from scratch: Do you prefer to build everything from scratch? Then choose a "blank canvas" and start creating freely.
• Upload existing files: If you already have a completed design, simply drag and drop your .ladipage file and start editing. A .ladipage file is a landing page design file downloaded from your LadiPage account. Currently, you can only upload .ladipage files, not other formats like .html or .php.
• Custom design: If you find it difficult to design, LadiPage offers a custom design service with a team of experienced experts.

Landing page design on Ladipage

2.2. Customize the design mode on LadiPage Builder

LadiPage Builder offers flexible editing capabilities on both Desktop and Mobile, ensuring that its customers always have the best experience, no matter what type of device they're using.

2.2.1. Diverse design modes:

LadiPage Builder offers 3 main design modes:

• Responsive: The interface automatically adjusts to fit any screen size.
• Mobile Only: Focus solely on designing interfaces for mobile devices.
• Adaptive: Allows you to design completely independent Desktop and Mobile interfaces. However, Adaptive Mode only applies to accounts with Account Authorization mode (Enterprise/Premium/Business).

Customizing the Ladipage interface

2.2.2. Desktop design:

• Wrap up components: On LadiPage, you can also "wrap up" elements into a group. Note: Group elements on the desktop interface before switching to the mobile interface for best results.
• Safe zone for content: To make sure everything looks perfect on every screen, put important content in a safe zone. As a result, when you resize your screen, your content will always be protected and won't break the layout.
• Choose the right "bed" for your content: You can choose between two "bed" sizes (design frames) of 960px or 1200px to place your content. Choose the most suitable size so that your content is displayed in a harmonious and balanced way!"

Desktop Design

2.2.3. Design on the Mobile interface:

• Keep the lineup: To make sure everything on the phone is still as neat and tidy as on the computer, keep the "lineup" of the elements the same. This means that you shouldn't "separate" elements from the group you've created, and you shouldn't "disband" the group.
• Adjust the lineup as needed: If any element is "lost" when switching to the phone, you can simply gently pull them to the desired position. Or if you want everything to rearrange automatically, you can choose automatic sorting for the entire page or individual sections.
• Customize colors and backgrounds: You can freely change the colors and backgrounds for each element without affecting the design on your computer by selecting the "Unsynchronized Design" button in the element's settings.
• Choose the right "stage": You have two options for presenting content on your phone: a "stage" that is 420px wide or 320px wide. Resizing can be done in the full-page settings.

Design on the Mobile interface

2.2.4. Design in Mobile Only Mode:

• A Design for Everyone: With this mode, you only need to create a single interface for mobile devices, which will also display on desktop (though it might appear a bit "smaller").
• Save Time, Achieve High Efficiency: Focusing on just one interface helps you save a lot of time and effort. This is especially beneficial if you're running an ad campaign targeting mobile users, allowing you to quickly deliver your product to customers.
• Simple to Switch: To try this mode, simply go to "Full Page Settings" and toggle on the "Mobile Only" option—it's that easy!

Mobile Only Mode on LadiPage

2.2.5. Design in Adaptive Mode:

• Exclusive for "VIPs": The Adaptive mode is only available for "VIP" accounts (Enterprise/Premium/Business).
• No Switching Modes: Once you've selected Adaptive mode, you cannot switch to another mode.

Adaptive mode on LadiPage

2.3. The Versatile Data Integration Capabilities of LadiPage

LadiPage is a renowned landing page builder known for its ability to integrate and connect data with various platforms. This feature provides numerous benefits for users, especially in automating workflows and optimizing marketing campaigns.

Currently, LadiPage supports data integration with third-party platforms such as:

2.3.1. Integration with CRM:

All customer information collected from registration forms on LadiPage (name, email, phone number, etc.) is automatically transferred to the CRM system. This provides you with a comprehensive and detailed view of each customer. Based on CRM customer data, you can create personalized marketing campaigns and send tailored messages to each audience segment.

2.3.2. Integration with Google Sheets:

Data from LadiPage is exported to Google Sheets in spreadsheet format, enabling you to easily create reports and charts to analyze the effectiveness of your marketing campaigns. You can freely customize these reports to meet your needs, such as conversion rate reports or the performance of specific advertising channels. This makes it easy to share data with team members or other departments within your company.

2.3.3. Integration with Email Marketing Platforms:

When a new customer registers or performs an action on the landing page, the system automatically sends a welcome email, product introduction email, or other customer care emails. LadiPage allows you to create automated email sequences to nurture potential customers and increase conversion rates.

2.3.4. Integration with Payment Platforms:

You can embed payment forms directly into your landing page, making it convenient for customers to complete their transactions. Additionally, tracking orders, payment statuses, and sending invoices to customers can be managed effortlessly.

2.3.5. Integration with Sales Platforms (LadiSales, Nhanh.vn, KiotViet):

LadiPage integrates with platforms like LadiSales, Nhanh.vn, and KiotViet to synchronize product and order data, making it easier for customers to find products they are interested in. When a customer places an order through the landing page, the order information is automatically updated in the sales system. This streamlines order management and enables you to track remaining stock levels, avoiding stockouts.

2.4. Export File Feature on LadiPage

2.4.1. Export .ladipage File

This feature allows users to download the entire structure and content of a landing page as a .ladipage file. The file can be used to transfer the landing page to another LadiPage account or serve as a backup.

Export .ladipage file

2.4.2. Export .HTML File

This feature enables users to publish their landing page as an HTML file, which can then be uploaded and used on their own hosting.

Export .HTML file

Comparison Between .ladipage and .html File Formats

2.5. Custom Domain and SSL Certificate Features

LadiPage's ability to customize domains and provide free SSL certificates are standout features, allowing users to easily create professional, secure, and SEO-friendly landing pages.

2.5.1. Custom Domain:

• Free Accounts: For the free version, LadiPage allows the use of only one custom domain.
• Paid Accounts: With the paid version, users can connect between 20+ to unlimited custom domains, creating a more professional and memorable brand.

2.5.2. SSL Certificate:

SSL (Secure Sockets Layer) is a security protocol that encrypts data transmitted between servers and browsers, ensuring user information is protected.

• Free Accounts: SSL is not supported for free accounts. This means that visitors to your website will see a warning about an insecure connection.

• Paid Accounts: LadiPage automatically provides SSL certificates for all connected domains, enhancing the reliability of your website.

Custom domains are crucial for building a professional brand and increasing trust in your website. Similarly, SSL certificates ensure secure communication, boosting user confidence and improving SEO rankings.

If you want more features and greater flexibility in managing landing pages, LadiPage's paid plans are an excellent choice.

Customizing the domain name on Ladipage

2.6. Ladipage's Personalization Features

Personalization is one of the important factors that help increase conversion rates on landing pages. LadiPage, as a professional landing page building platform, has integrated many features to help you create personalized experiences for each customer.

2.6.1. Content customization based on traffic sources:

• Show different content for each channel: For example, if a customer is from a Google Ads ad, you can show a different headline and content than a customer from Facebook Ads.
• Customize content based on geographic location: Show products or services that are relevant to each geographic area.

2.6.2. Personalization based on user behavior:

• Show related products: Based on your customers' browsing history, you can suggest products or services that they're interested in.
• Show custom content based on events: For example, if a customer has added a product to their cart but hasn't paid yet, you can send an email reminder or show an offer pop-up.

2.7. Connecting to the Ladi ecosystem

LadiPage has built an ecosystem of complementary products and services, forming a comprehensive marketing solution for businesses. Each product in the ecosystem has a separate role but is closely connected to each other, helping to optimize the marketing process and increase business efficiency.

• LadiSales: This is an online payment solution that integrates seamlessly with the LadiPage platform. With LadiSales, you can easily create professional and highly secure checkout pages that help increase order conversion rates.
• LadiFlow: Use customer data from LadiPage to build customer care scenarios. From there, it helps you automate the customer care process.
• LadiShare: Assist you in building an Affiliate Marketing system. You can integrate with payment platforms to track revenue and commissions.
• LadiChat: With LadiChat, you can answer questions and support customers quickly and professionally, thereby increasing conversion rates and building trust with customers.

Ladi Ecosystems

3. Detailed Review of LadiPage Pros and Cons

3.1. Advantages

• User-friendly, easy-to-use interface: With an intuitive drag-and-drop interface and an extensive graphic library, LadiPage makes it easy for users to create professional landing pages without any coding knowledge.
• Multi-feature integration: LadiPage integrates many useful features such as data analysis, A/B testing, and connecting to other platforms (Google Analytics, Facebook Ads,...) to help optimize campaign efficiency.
• Fast page loading speed: Thanks to its powerful infrastructure, LadiPage ensures fast page loading speeds, contributing to increased user experience and conversion rates.
• Cross-platform compatibility: Landing pages created on LadiPage are well compatible on a variety of devices, ensuring a smooth user experience.
• Good customer support: LadiPage offers dedicated customer support 24/7, helping users resolve issues they encounter quickly.
• Diverse product ecosystem: In addition to LadiPage, you can also access other company platforms such as LadiSales, LadiChat, LadiFlow for free, helping you comprehensively manage marketing activities.

3.2. Weakness

• Limited customization: Although it offers a wide range of design templates, LadiPage's deep customization capabilities are limited compared to professional tools.
• In-depth analytics: Despite the integration of Google Analytics, LadiPage's built-in analytics features are still not deep enough to meet the needs of users with high requirements for data analytics.
• Platform dependency: Relying on the LadiPage platform can be difficult when you want to switch to another platform, for example, the system only supports .ladipage files when importing files.

4. Ladipage Pricing

Detailed comparison table between LadiPage's free, Standard, and Business accounts:

Note: This price is being updated in 2024*

Register for a DIY landing page experience of 0 VND right here:

5. Tips for you:

• Suitable customer: LadiPage is suitable for beginners, small and medium-sized businesses who need to create landing pages quickly and easily.
• Combine with other tools: For best results, you can combine LadiPage with other tools such as Google Analytics, Google Tag Manager to collect and analyze data in more detail.

With a user-friendly interface, ease of use, and many useful features, LadiPage helps you quickly create professional landing pages. However, to meet the needs of users with higher requirements for customization and data analysis, LadiPage still needs to improve some points such as deeper customization and advanced analytics features.